BRANDS, WEBSITES & MARKETING STRATEGY FOR

ESTABLISHED FEMALE FOUNDERS

You've built something brilliant.

Your brand hasn't caught up yet.

I help women who've outgrown the DIY get a brand and website that look like the business they've actually built, and bring in the clients to match. Twenty years in marketing means everything I design is built to work, not just look nice.

Laura Gooderson, brand and website designer

53 ★★★★★ Google Reviews · 20 Years in Marketing · 15 Years Running My Own Businesses

Laura Gooderson founder of LG Insightful Brands and marketing strategist

Your clients know how good you are. Strangers can't tell yet.

Most of your work comes from referrals and people who already know you. They've seen what you do, so they don't need convincing.

But when someone new finds you, the logo you made in the early days and the website that made sense when you started tell a different story. It all looks almost right.

And almost right is how you end up explaining your prices on every enquiry, sending people to your Instagram instead of your website, and quietly hoping nobody looks too closely.

That isn't a sign you've done anything wrong. It's a sign your business has grown.

"I received my first enquiry through the website less than 24 hours after it went live. That says it all."

Where would you like to start?

Brand design and logo design services for small businesses

Brand Design

For when your logo no longer matches the business you've built. A brand that makes the right people trust you before they've read a word.

Website design services that help small businesses attract enquiries

Website Design

A website that does the selling while you're busy doing the work.

Every page has a job, and every visitor knows what to do next.

Affordable marketing membership for female business owners

Membership

Ongoing support, accountability and monthly post templates, with me in your corner. £49 a month, no tie-in.

One-to-one marketing strategy sessions with Laura Gooderson

Strategy Sessions

An experienced pair of eyes on your marketing, and a clear plan you can actually follow.

Laura Gooderson, marketing strategist and brand designer for female founders

Most designers make things look beautiful. I make them work too.

I'm Laura, I've spent over 20 years in marketing. I have degrees in marketing and business management, and I've built two businesses of my own from a single Facebook page.

So I don't start with a mood board. I start with who you want to attract, what they need to see, and what you want them to do next. Then I make it beautiful.

What they said. (I didn't write these, I promise.)

Not ready for a project yet?

Start with my free Marketing MOT. It shows you what's already working in your marketing, where new people might be drifting away, and the one change that would bring in more enquiries.

Laura Gooderson holding the free Marketing MOT quiz for female business owners

Let’s find the right next step for your business.

Book a free 15-minute call. We'll talk about where your business is now, where you want it to go, and which of these would help most. Nothing to prepare.

Clear strategy. Strong brands. Websites that work. For established business owners who are done guessing.

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